We value truth and the right to speak it.

Harry’s and the Daily Wire had a deal. They paid us. We advertised their razors. 

But after we said that boys are boys and girls are girls, they publicly condemned our views as “inexcusable” and dropped their ads because of what they called “values misalignment”.

You’re damn right our values are misaligned.

We embrace masculinity and the courage to uphold it.

And since no other razors out there did… we built our own.

Every dollar you spend here is one less dollar in the pockets of woke CEOs who care about your money, but not your values. Jeremy gives you choices worthy of your business by creating true alternatives in the market.

So you don’t have to cut away your values every time you shave your face.

So you don’t have to stock your bathroom with products that clean your body, but stain your conscience.

So you’ll have a choice when the next woke corporation takes a swing at the truth.

Precision 5 Razor Starter Set

Get Your Precision 5 Razor Starter Set

Stainless steel blades for an exceptionally smooth & close shave
Precision trimmer for details & edges
Ergonomic handle for superior control and durability
Shave Boldly choosing a brand that knows masculinity isn't toxic
Live Freely with premium blades delivered at your pace

BUY NOW

Join the Quarter Million+ American Men Who Made the Switch

★★★★★

A great product from a company I can stand behind! I’ll 100% purchase again … and again.

Wendell H.
★★★★★

"This is for sure going to sound made up cuz I’m so happy with this product, but I’m really not trying to S any Ds here. This is literally the best shave I’ve ever had in my life."

Sidney P.
★★★★★

Absolutely the best shave there is

R. Eckard
★★★★★

This is perhaps the best performance in a razor blade I've ever had.

Chris M.
★★★★★

Good job for getting it right. Super impressed. This is my new razor. Customer for life.

Aaron D.